Core classes will be held during week day evenings
Design Innovation, including the topical areas of Design Thinking, Business Design, Organizational Design, Design Engineering and Systems Thinking, focuses on the development of key mindsets and skillsets for professionals interested in the Innovation Economy, society, and community.
Design may be the single most important factor that will distinguish those that can be replaced by machines from those that are fundamental to a healthy, developed and fair society.
The IbD programme uses design to span across the disciplines of engineering, innovation, business, entrepreneurship, management, and industrial design, and will contribute to foster expedited communication across fields, building leaders of global product-service-systems that can work effectively and efficiently across the full value chain.
The programme is imbued with SUTD’s unique pedagogy and a vibrant design and hands-on culture within and outside the classroom, supported by the 4-Dimensional Big-Design (4D Big-D) framework. It also brings its future graduates to a level in which they can collaborate effectively with graduates and professionals from other international programmes with similar visions, like the Industrial Design and Management (IDM) programme from the Massachusetts Institute of Technology (MIT).
The IbD assumes a designation that is novel, even internationally. It is a horizontal programme, attracting students to a paradigm in which products, systems and services are developed concurrently with a design-centric mindset and across every discipline, domain and sector. Although the programme is directed at technology intensive product-service-systems, the entire value chain of products, services, and systems must be taken into account from the early stages of development, in the true nature of a design thinking mindset.